Fitness Frenzy: How Tech is Changing the Game
Year by year, technology plays a larger role in your lives as we move through the Digital Age. It’s revolutionized every area of our lives, including how we speak to each other, the way we order food, how we shop, the way we date– really everything. So, it’s no surprise to hear that tech is also transforming the way we exercise and work out.
Today, your watch or phone can track your steps and count your calorie expenditure. There are apps available to measure heartbeat rate and more. And Peleton showed us the power of streaming virtual classes during the pandemic.
In this article, we will take a look at how tech has impacted the fitness industry. Then we’ll cover some popular trends we’re seeing in this space.
How is Technology Impacting the Fitness Industry?
Technology has completely changed the way we think of health and fitness. Nowadays, people expect more than just knowing what their height and weight are. They want to know how many steps they’ve taken, how many calories burned, heart rate, workout reminders and schedulers, the quality of their sleep, food trackers, watch videos online and get guidance online, and more. Not only do people lead healthier lives, but they enjoy doing it.
And this applies to more than gym heads, athletes, and bodybuilders. Every day people are looking for ways to improve their daily and long-term fitness regimen. In response, there have been a plethora of technological innovations to help meet this demand.
What kinds of Tech are Popular for Fitness and How Do They Help?
The following are the most popular tech solutions in fitness:
● Wearables like Apple Watch and Fitbit help people set goals, stay motivated, and track their progress
● Virtual Coaches make it easier for people to get guidance on staying fit and healthy
● Smart Workout Equipment can also help track and manage a fitness schedule and offer features such as real-time analysis and more
● Mobile Applications like Fit App, Headspace, and Sleep Cycle help people structure their lives and promote mental well-being
● Live Streaming Classes mean people can get the gym workout from the comfort of their homes
How COVID Accelerated Fitness Tech Innovations
Since all the gyms were closed and everyone was stuck at home for most of 2020, there was a big boom in people looking into fitness topics like exercising, eating better, and maintaining a healthier lifestyle. Digital fitness was the best solution and companies like Peleton were able to capitalize on the opportunity. And this isn’t a trend that’s likely to slow, even after COVID is completely contained as people now see the value and understand how much technology has changed the fitness world.